Sales Meeting

Conducting a sales meeting puts you in the role of both coach and motivator.  Your approach should be designed to fire up the enthusiasm and energy of your sales team for maximum effect.  Sales is a part of every aspect of life and the ability to sell is built on the motivations and energy level of the seller. 

A team that is fired up will have their adrenaline pumping, and their state of mind ready to take on any challenge that is in their path.   It can be helpful to prime yourself by watching motivational videos, clips from football movies of halftime speeches, and to practice your delivery so that you can transfer your enthusiasm and confidence to your team.

Body language is a critical aspect of sales and enthusiasm and belief in what you are selling are as important as the hard technical knowledge which you can draw from in making your pitch.   The sales meeting itself is an exercise in motivation and in salesmanship, as leader of your team you need to transfer that enthusiasm and energy you feel to your sales team so that they can pass that on to prospective clients.

Using NLP techniques can boost your focus and delivery.  By eliminating negative phrases from your speech, both internally and externally you develop a positive can do attitude that is aligned with the way your mind functions at optimal performance levels.

Motivational Delivery

As well as a motivational delivery, it is important to have the pertinent information memorized or at your fingertips using display devices.   If you know what you are talking about your confidence will be tangible and your delivery will be smooth when handling questions.

A sales meeting can be conducted in person, ideally, or through a virtual seminar where you can reach a wide audience simultaneously.   The advantages of a virtual presentation are in your ability to reach people who may be in separate geographic locations.   Virtual presentations can also be stored and distributed to people that may have been unable to attend the original meeting.

Live Presentation

The art of Live presentation, however is generally preferable.   In conducting a sales meeting, your own energy is most tangible when people can see how motivated you are.  It is human nature to respond to the energies of those around you and to learn from the actions of others.  In leading a sales meeting you should always keep sight of your role as a mentor and someone who sets the example.

Studies have shown that immediate tangible rewards, such as on the spot cash performance bonuses and other forms of instant gratification can have a very profound impact on a sales team members immediate attitude and outlook.  By giving them a taste of the far greater rewards to be gained from a successful sale, you fast track the hunting and reward seeking mode that drives people to perform at their highest level.

In order to get the most from your team, you should also consider the impact of things which are not normally considered in the context of a meeting.  Nutrition is highly correlated to mental activity states, by providing healthy, nourishing high energy snacks instead of donuts you can help your team reach higher metabolic levels and will see surprising increases in performances in many cases.

Being involved in sales, you already know the ins and outs of making a good pitch, dealing with objections by buyers, and understand your product well.  By focusing on taking your game to the next level you will both inspire those around you and sharpen your own abilities as a leader.  Take the time to check out the resources on this site and put yourself in a state of readiness for what the world has to offer you.

Practice leading your sales meeting by example, with energy and optimism and you will find that the results will astound you.   Every moment of every day is there to be seized by the warrior, step forward with focus and bring that gift to those around you.